THE EXXXOTIC TRAVEL FIRM Cost of blunder: $10 million In the 1988 Yellow Pages, an ad purchased by the Banner Travel agency was meant to espouse the company’s ‘exotic travel’ options—instead, thanks to a typo by Pacific Bell, it advertised ‘erotic’ travel destinations. Banner’s owner said the error cost her 80 percent of her business …

Beyond the platitudes and fauxtivation, there are real reasons why some entrepreneurs succeed where others fade. If you’re tired of dreaming your dreams and are ready to wake up and start living them, here are 20 new rules to guide you along your path to success. 1 Redefine success Success in entrepreneurship is largely dependent …

1. Be true to yourself. Make sure you are happy with the person you see in the mirror, with the person you are “being” every day. Are you the partner you want to be, the friend you want to be, the parent you want to be? When you are in alignment with who you want …

1. Create a Budget Plan This is the starting point for companies (and people like you and me) to determine where the money is going. It might seem daunting at first, but there are so many free online tools and apps (such as Mint) that can help you create your budget and pre-define your categories …

Success leaves clues. No. 1: Start by taking a hard look at yourself and deciding what you want. Building a successful career draws from several important disciplines. These time-honored practices, proven to work in every industry, are vital to those striving to achieve success. Whether you need inspiration to start a new practice or a …