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This article originally appeared on businessinsider
The global app economy is poised to explode, and the competition for users’ attention is intense.
ComScore recently surveyed app users ages 18-34 about the apps they “can’t go without.” The top 10 includes the likes of Instagram, YouTube, and Gmail.
The list “speaks to a broader insight, which is that millennials seem to recognize the importance of the more functional apps, like Amazon, Gmail and Google Maps,” Andrew Lipsman, the senior vice president of insights and marketing at comScore, told Business Insider’s Tanya Dua.
Surveyed users were asked to choose the top three “most essential” apps they own.
Here are the results:
10. Instagram
ComScore’s surveyed users who put app in top three “most essential”: 11%
9. WhatsApp
ComScore’s surveyed users who put app in top three “most essential”: 11%
8. Apple App Store
ComScore’s surveyed users who put app in top three “most essential”: 11%
7. Google Search
ComScore’s surveyed users who put app in top three “most essential”: 11%
6. Google Maps
ComScore’s surveyed users who put app in top three “most essential”: 14%
5. YouTube
ComScore’s surveyed users who put app in top three “most essential”: 16%
4. Facebook Messenger
ComScore’s surveyed users who put app in top three “most essential”: 18%
3. Facebook
ComScore’s surveyed users who put app in top three “most essential”: 29%
2. Gmail
ComScore’s surveyed users who put app in top three “most essential”: 30%
1. Amazon
ComScore’s surveyed users who put app in top three “most essential”: 35%
